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Showing posts with the label target audience

Comparing Radio Programmes

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Analysing Audio Clips In today's lesson, listen to different clips from two stations. It would be a good idea to include Radio One and Radio Four, as you have already listened to these in class. Pick a programme that you may have already listened to such as Radio Four Women's Hour or Radio One's Live Lounge. Want to challenge yourself? In that case, pick a third station to include in your comparison today. You can pick the final station yourself, but try and pick something that is different from the first two in some way; this will give you more to write about in your analysis.  Decide which target audience each station is appealing to, based on the use of radio codes and conventions (media language), including the following: •     Language register •     Diction •     Tone •     Pace •     Music choice •     Content of programme You can also use the websites t...

Representation in Music Marketing

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How musicians are represented in a marketing campaign reflects something about their music genre and target audience. Here Ariana is represented as an artist who is beautiful, honest and yet with an innocent look. All of these traits are designed to appeal to the target audience and create a pop genre image.  Task: Look closely at this digipak and label the codes used to signify more about her work and her as an artist. Task: Pick 3 album covers from (from 3 different music genres). Copy them onto a Word document or PowerPoint. Annotate it in detail, based on the following: How are men and women or the genre itself represented? In a stereotypical or non-stereotypical way? Who is the target audience of each album? How is that audience attracted? Refer to Images, Colour, Font, Layout, Language Register. Task: Next, look at these different images of Taylor Swift and put them in order of how she her representation has changed over her time as an artist. ...